Should You Attend a Writers Conference?

I hope you will forgive me if, just this once, I digress from the usual hot-off-the-presses publishing news and writing advice and instead tell a more personal story, one that has been much on my mind these past few days–in part, because people keep asking why I spend so much time putting together this annual writing conference. It takes time away from my writing, it’s not particularly profitable, and I spend most of the year worrying that no one will come–so why? I’ll explain this the same way I do everything.

Let me tell you a story.

When I was young, my dream was to write a book and see it published. That was it. That was all I wanted. I dreamed about visiting the library and seeing my name on the spine of a novel and thinking, yeah, I did that. Problem was, I had no idea how to make this happen. I sent my stuff out, hundreds of times, but it was always rejected (because it was awful). I took some classes in college, but they didn’t lead anywhere. I became a full-time trial lawyer, but I wrote every available spare minute–and still couldn’t even get an agent.

I joined a local writing group, and someone there recommended that I attend the Golden Triangle Conference in Beaumont, Texas. Not in Dallas, or Houston, or anyplace you might expect. Beaumont. Great conference, she said. So I went.

I participated in everything possible. I went to every class I could. Despite my poor social skills, I forced myself to talk to people, even agents. I even went to the banquets. No luck. But somewhere in the midst of it all, someone mentioned an agent named Esther Perkins. How did she know Esther? Esther had attended this conference several times in the past.

So after I got home, I sent Esther my manuscript (this was Primary Justice, in case you’re wondering). She liked it. Better yet, Esther knew an editor in the Ballantine division of Random House, Joe Blades. How did she know Joe? She met him a few years before at the same conference. As it turned out, Joe also liked my book. He offered me a three-book contract. The book was a hit and that led to a career of more than forty books and several New York Times bestsellers. All because of a conference.

You may be thinking this is just my way of persuading you to attend the conference. Wrong. This is my explanation of why I’ve hosted conferences all these years.

Because now my dream is to see what happened for me, happen for you.

Can I guarantee you’ll get an agent at this conference? No–though many have. Can I guarantee this will lead to a publishing contract? No, though for many it has. But I can guarantee you’ll meet some terrific people, and one of them might just drop your Esther Perkins, that is, the tiny bit of information that makes all the difference.

You will have one asset I didn’t have all those years ago–me. I will be there chatting and shepherding and making sure everyone gets what they need. No one will miss a session that could have changed their life. No one will miss a chance to speak to the people they came to see. Everyone will leave feeling they have the inside scoop on the current publishing world–because they do.

Writing is like any of the arts–it’s hard to know when success will strike. But the one thing I know for certain is that you have to get yourself out there, get in line, give yourself a chance. Your break will come when you have the right book in the right place at the right time–and you know how to take advantage of it. There is no reason why it couldn’t happen for you. Do you think that skinny geeky kid from Oklahoma thirty years ago had something you don’t? I did not. But I had a lot of desire. And I went to a conference.

Chick here for more information about the 2018 Red Sneaker Writers Conference.

Creating Suspense

If you’ve read Perfecting Plot, or for that matter, any of the other books in the Red Sneaker Writers series, you understand the importance of creating suspense, or its junior partner, tension. Bottom line, it’s a matter of maintaining interest, keeping the reader riveted to the page in a world rife with distractions. Suspense is not just for so-called suspense novels–it’s an important element in any book you want the reader to finish. And in my opinion, it’s just as important in nonfiction as it is in fiction. When the book is full of suspense, the reader finishes and runs to work the next day (or posts on Amazon) enthusiastically talking about this great book everyone need to read. That’s when they call it “a good read” or say they stayed up till three in the morning because they couldn’t put it down. And that is the best publicity a writer can get.

Simply stated, suspense is apprehension–the reader wondering and even worrying about what will happen on the next page. This requires at least two elements. First, there must be a perilous situation fraught with risk. This doesn’t have to involve guns, cliffs, or end-of-the-word scenarios. Sometimes emotional stakes can be just as important. The second essential element is a protagonist readers care about. This doesn’t mean they have to be perfect (and probably shouldn’t be). It just means the reader has to care what happens to them. This won’t happen automatically. You have to give them a reason to care (see Creating Character).

Tension is nascent suspense, a sense that all is not right with the world, even if you don’t know quite what the problem is. There should be tension on every page, from the first page until the climax is completed. You heard me right. Every page.  Tension is that nagging feeling that there’s a ticking time bomb somewhere that’s going to explode if someone doesn’t do something. It’s the unsettling intimation that the characters are all talking but not actually talking about what is uppermost in their minds. Even in the early pages of the book, when you might not have fully developed the suspense elements, there should be tension.

I’ve been reading a lot of manuscripts lately, editing for friends and patrons, and I’ve noticed that suspense, or attempts to create suspense, tend to fall into one of two different categories. The best kind of suspense is what I described before, a genuine concern about what might befall characters you care about. “Oh no–what will happen next?” This is conflict that arises naturally and authentically from the narrative you’ve created.

Too often, what I see is “false suspense.” (If someone has a cooler name for this, please share it.) This is the literary equivalent of the “jump scare” in a horror film–when something unexpectedly leaps out from off-screen, usually accompanied by a jarring noise. Sure, you jump, but that scare wasn’t really earned. Similarly, writers sometimes create unearned suspense by withholding vital information. Like, in the worst possible (and most common) example, the fact that this exciting interlude is only a dream. Almost as bad is when a first-person narrator withholds critical information. Though some have done this with success (Agatha Christie, Harlan Coben), it always leaves me feeling cheated. I mean, seriously–I’ve been inside this character’s head for 400 pages, but he never once thought about this critical detail that was not reveled until the last page? To me, that’s a cheat.

I understand the desire to have one final surprise on the final page, and that may be the easiest way to do it. But for me, I’d rather see a “big reveal” in the climax, and let those few pages following the climax wrap up character business, or complete the narrative with a touching, evocative, or thematic grace note. Even in thrillers, there’s more to a good novel than eternal surprises. And I think there should a constitutional amendment banning all dream sequences, drug trips, daydreams, parallel universes, and any other devices that allow writers to suggest something exciting is happening when it isn’t. This is suspense without consequences, and I think it leaves most readers feeling ripped off.

The best approach? Dynamic, sympathetic characters working against major opposition to achieve meaningful goals. Anytime you feel the suspense may be lagging–raise the stakes. Put more at risk. Put someone else in jeopardy. Make your book impossible to put down.

Have you registered yet for the Red Sneaker conference? The 2018 conference is going to be the biggest and best one yet. Click here for more information.

Modern Publishing 101: Traditional Publishing

Once upon a time–like when I started in 1991–traditional publishing was virtually the only game in town. If you wanted to get into bookstores–and you did, because that was the primary place books sold–you needed a publisher, the bigger the better. Unfortunately, that meant you needed an agent, who would take 10-20% of your share, so you could get a publisher, who would retain 85-96% of the proceeds from the sale of your book. Unless they paid you a flat fee, in which case they kept it all.

Today we have many options, and I’ll be discussing all of them in this series of blog posts. But I’m starting with traditional publishing, because it still exists, and some argue it’s still the most desirable, or at least the most prestigious. (I’m not saying I agree. I’m just reporting.) The Big Five NYC publishers lead the pack, but there are many other prestigious publishers that have national distribution, and beyond that, many regional, small, and university presses.

Getting a contract with a big publisher is supposed to be the aspiring writer’s dream, but that dream is more like a nightmare if no one can find your book, or sales are poor, or they edit it poorly or give it a silly title or an embarrassing cover (fyi, I’ve had all of the above). But let’s say you’ve got your heart set on traditional publishing. Here are the essential steps:

1) Accurately categorize your book

2) Find an appropriate literary agent

3) Prepare your submission materials (query letter, synopsis, etc.)

4) Submit

Accurate categorization is critical. Even if you think your work is too deep and complex to be pigeonholed, you must be able to tell people what it is or you will never sell it. Presentation materials differ from different kinds of books. For instance, nonfiction writers can pitch with a proposal, but fiction writers will need a completed manuscript. Agents tend to specialize in certain fields, as do editors. You must know what your book it is to find the right business partner. The Big Five do best with genre fiction (romance, mystery/thriller, SF, YA), and nonfiction with a strong hook or concept that could appeal to a large audience. You are unlikely to sell the Big Five books over 120,000 words, poetry, short story collections, memoirs (unless you’re famous), literary or experimental fiction. A smaller or regional press, however, might be interested (and might not require an agent).

If you want to be published by the Big Five, you will need an agent. If your project is unlikely to draw a decent advance, an agent will probably not be interested. Today, you have the advantage of using the net to obtain info about agents, and you may be able to query them online, too. The best sources for agent information are: WritersMarket.com, PublishersMarketplace.com (useful, but subscription required), AgentQuery.com, QueryTracker.net, and for the literary market, Duotrope.com (also requires a subscription). You can even hire someone to find appropriate agents and publishers for you. Visit Grad Student Freelancers.

While you’re researching literary agents, find out what they want to see, because it varies. All will want a query letter, a one-page pitch letter, though today it can usually be sent by email, or possibly pasted into an interface on a webpage. You will also probably need a synopsis for a novel (1-2 pages long), sample chapters, or a proposal (especially if this is nonfiction).

And then it’s time to submit. Don’t expect a fast response. Prominent agents receive about 300 queries a week. If you get no response, you probably need to improve your premise (read Promising Premise) or rewrite your query to make it more engaging. If people ask for a manuscript but then decline, there’s something wrong with your manuscript. Come to a writing seminar or retreat and we’ll see what we can do about that.

How long should you keep querying? Obviously, there’s no set answer here. How much can you stand? I will tell you this. I sent my first novel out, over a period of about three years, and it was rejected hundreds of times by agents or publishers. No, I am not exaggerating. I heard that it was boring, unbelievable, and poorly written. And then Random House/Ballantine bought it and sold half a million copies in the first three months.

So now you know why I tell my students to be persistent. Never give up. You’ve never been trying too long.

But if traditional publishing isn’t working for you, you might consider the alternatives. I’ll post about that next time.